Progressive Advisory
When this makes sense:
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Your strategy spans product, GTM, pricing, and partnerships
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Priorities shift as you scale
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You need someone senior to think with, not just execute tasks
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You're pre-Series A to Series B
What you get:
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Weekly 60-90 minute strategy sessions (Zoom or in-person)
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Unlimited async access via Slack/WhatsApp for urgent decisions
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All strategic deliverables: GTM playbooks, product roadmaps, pricing frameworks, partnership strategies, pitch decks, board materials
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Monthly KPI reviews with board-ready reports
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Quarterly strategic planning sessions
Investment: ₹4-7L/month, billed quarterly
Typical engagement: 12+ months (rolling monthly after initial 3-month commitment)
Project Based Advisory
Here is a sample of what a Project Based Advisory Might look like:
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GTM Strategy (₹8-15L | 6-10 weeks)
- Market segmentation & ICP definition
- Positioning & messaging framework
- Channel strategy & sales playbook
- 90-day execution roadmap
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Pricing & Monetization (₹7-18L | 4-8 weeks)
- Competitive pricing analysis
- Value metric definition
- Multi-sided marketplace pricing
- Auction mechanics & yield optimization
Product-Market Fit (₹10-20L | 8-12 weeks)
- Demand validation through customer discovery
- Positioning vs. incumbents
- MVP scoping & launch strategy
CTV/OTT Strategy (₹12-25L | 8-12 weeks)
- Ad stack design (VAST/VPAID, SSAI)
- Measurement & attribution frameworks
- Multi-geography monetization strategy
Executive Strategy Sprints
Format:
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4-hour intensive session at your office
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Pre-session: You send structured brief on the decision
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During: Deep-dive working session with key stakeholders
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Post-session: Action plan delivered within 48 hours
Best for:
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Urgent pricing decisions
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Pivot evaluation
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Competitive response strategy
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Leadership team alignment on direction
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Crisis management (key customer churn, team conflict)
Investment:
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Single session: ₹1.75L